A New Way to Monetize – Join Stay22’s Retail Beta Program

Published by Jeremy. Last Updated on June 17, 2025.

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This article is sponsored by Stay22. As always, all opinions are our own.

Stay22 has been a leading company in travel affiliate marketing for many years now, with its vast number of partnerships and unique technology to help website owners earn more money.

In 2025, Stay22 is expanding beyond the travel sphere and adding a new retail partner within the Nova product line. To start, they're looking for bloggers and website publishers with a strong US-based audience to help beta test.

So, what is Retail Beta and how can you get in on it? We have all the details in this one!

A New Way to Monetize – Stay22's Retail Beta Program

Online Shopping

Stay22 is currently working on launching a new retail partner as part of the Nova product line. (While we cannot say the name of the partner at this time, we can say that it is a brand that many website operators know very well and may even already use as an affiliate partner.)

For those unfamiliar with Stay22 products, Nova is a novel, AI-backed solution that triggers a new window for users who the software thinks are likely to convert. For example, if the analysis decides a user will be likely to book a hotel on Expedia soon, an Expedia offer is triggered for the user.

This has worked wonders for many travel websites, as in my first year of running Nova alone, I earned nearly $6,600 in additional revenue purely by enabling this one product. This has since grown to well over $20,000 in lifetime earnings and accounts for about 60% of my overall earnings with Stay22!

The retail product line will take the same concept and apply it to selling products, not travel experiences.

Using the proprietary software in the Nova product line, users are identified when they may be in a shopping mindset (based on how they engage with on-page content, time on-page, demographics, etc.). When identified, a retail offer will be displayed in a new tab, while the user remains on the page without redirects or interruption. So whether your content puts users in a shopping mindset (e.g. while reading a gift guide) or other buying intent metrics are detected, they may get a targeted offer that helps facilitate a sale!

Based on our own initial beta tests, we can say with confidence that this one could offer a significant earnings increase for web publishers with US-based traffic that feature products on their site (I'm seeing an uplift of over 8% in earnings at the start on my travel sites!).

Who is Eligible for the Beta Test?

Stay22 is seeking beta testers for this new retail expansion with the following requirements:

  • You must have a website. At this time, the product is not available for social media or video platforms.
  • Traffic of 50k+ monthly US-based views is required, otherwise a strong niche-focused audience may be accepted as well.
  • Niches that are a fit include tech & gadgets, fashion & apparel, home & living, sports & fitness, beauty & wellness, automotive & accessories, and food & beverage.
    • Early tests have shown significant performance with food publishers with consistent uplifts in affiliate earnings.
  • New partners to Stay22 are welcome to join for this test in addition to current publishers.

As part of getting early access and beta testing a new way to earn revenue, participants will also receive a $100 sign-up bonus deposited into their account as well.

To apply, all you have to do is head to this link and put your information in. New and existing partners are eligible to join the beta test; however, submitting your interest does not guarantee acceptance. A member of the Stay22 Retail Early Access will reach out if they think your site could be a fit.

If approved, joining the Nova Retal beta gives bloggers a valuable head start in unlocking affiliate commissions before public rollout (plus full dashboard reporting in the Stay22 Hub). The lightweight script offers a smart way to monetize existing traffic, while letting Stay22's proprietary technology work behind the scenes- with no manual linking or content changes required.

This launch, featuring one of the world's largest online marketplaces, is just the beginning of even more great products within Stay22. Their product roadmap includes expanding into more verticals, integrating the retail offer into the broader Stay22 ecosystem, and more.

So get in on it first by applying for their beta program today!

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